A Valiant Brougham? Like jumbo shrimp and military intelligence, it may seem like something of a contradiction in terms. The Valiant, a standalone marque in its first year of existence, a Plymouth ever after, always stood for simple operation, low cost and staid reliability. And Brougham has always stood for, well, Brougham. Excess. Plush, over the top luxury, usually involving velour.
But Peak Brougham was in the mid-’70s, so why not offer a dolled-up version? Heck, FoMoCo was cranking out luxury décor option Pintos and Mavericks. So why not?
The Valiant Brougham came out in 1974, as a mid-year addition I believe. It included a plush velour interior with upgraded carpet, additional sound proofing and other details. Brougham identification graced the C-pillars, of course. They also received the deluxe woodgrained and chrome-festooned instrument panel, and an attractive steering wheel with what has to be one of the last horn rings ever installed on a car.